The Democratic Sangha, an NGO advocating for education and women empowerment, organised the Organic Gala—a sustainable fair featuring music, dance, yoga, and more. Recognizing its rejuvenating and societal benefits, we embraced the opportunity to promote this unique event.
To drive high attendance and engagement at the Organic Gala, positioning it as a distinctive, sustainable, and revered event in the community.
Distinguishing the Organic Gala from typical flea markets and conveying its cool, sustainable appeal.
Focused on persuasive creatives, influencer collaborations, and continuous social media engagement to highlight the event’s uniqueness and philanthropic mission. We highlighted the fun of attending while contributing to a good cause.
The best way to create buzz around it was through promotional content which included gala reels, celebrity endorsements, and brand stories—to build excitement and anticipation. We also teamed up with sustainability-focused influencers to broaden reach and enhance credibility. We maintained an active social media presence with daily updates and interactive stories to sustain audience interest.
Achieved significant event attendance (7000 people) and high social media engagement.
Successfully differentiated the Organic Gala as a standout event, known for its sustainability and community impact.
